Well structured book. Balanced for a diverse audience.<br/><br/>If you're an academic or have been studying these concepts for a while, the content will be elementary but the book is still worth reading. The authors offer a lesson in how to communicate what ML & AI can (and can't) do to an executive audience. <br/><br/>If you're new to this space, the book guides you through some of the latest thinking, starting with more foundational concepts and working its way up the pyramid to how it all fits tofether strategically.